Fall 2023’s Biggest Haircut Trends: The '90s Supermodel Cut, Goddess Braids, and More (2024)

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'90s Supermodel Cut

“Say goodbye to blunt ends because this fall, it’s all about layers,” says Dove stylist partner Clayton Hawkins. “An evolution from 2022’s butterfly cut, this ’90s Supermodel Cut is all beyond bounce. It’s time to unleash your inner Cindy Crawford.”

Hawkins’ clients Ashley Park and Kiernan Shipka are rocking the longer and shorter versions of this style, respectively. Face-framing layers are universally flattering, and if your hair is fine or limp, they can give you that added boost you need. “This style works best with a good old-fashioned blow-dry,” Hawkins says. “So if you’re going to be using heat, I recommend Dove Beauty Intensive Repair Shampoo and Conditioner ($9) to get ahead of any heat damage. Once you’ve washed your hair, apply some Dove Hair Therapy Brilliant Gloss and Repair Serum ($12)—my hands-down holy-grail product—to your damp ends, and then blowout as normal. For extra bounce, set your hair in jumbo Velcro rollers and hit it with Dove Style + Care Flexible Hold Hairspray ($7).”

Shaggy Pixie Cut

There’s always some sort of variation of the shag and pixie in style, so why not combine them? “The shaggy pixie cut is a bold and edgy haircut that has gained popularity for its low maintenance and effortless styling,” says Artem Soshyn, master hair stylist and colorist at Warren Tricomi Salon NYC. “It offers a playful and modern look.”

To style this look, Soshyn recommends applying molding clay to dry hair and using your fingers to tousle and shape it. You can use a flexible, light-hold hair spray to add volume and definition.

Birkin Bangs

Every fall, you can always count on a pumpkin spice latte and a new bangs trend. “Different styles of fringe always come in and out of style (I’m looking at you, early 2000s side bangs), but this fall the girls are loving the Jane Birkin bang,” Hawkins says. “This eyebrow-skimming bang is perfect for that effortless French-girl vibe. Jenna Ortega and Melissa Barrera have been killing it with the Birkin bangs all year.”

“To keep your bangs from getting greasy throughout the day, always have some Dove Care Between Washes Volume and Fullness Dry Shampoo ($7) on deck,” Hawkins says. “Pro tip: Spray the dry shampoo directly onto a boar-bristle paddle brush, and then brush your hair for even distribution. Your fringe will thank me!”

Mega Volume

It’s time to pump up the volume! Think long hair with shorter layers. “I feel that for this season, those with long hair need to have shorter layers than what we have been doing for the past few years,” says Ric Pipino, celebrity stylist at Sharon Dorram Color at Sally Hershberger Salon. “The shorter layers need to be lightened up more, but not so much that it lays flat. After I layer the hair, especially the shorter layers, I always use my special technique called ‘pointing.’ I use my small cutting scissors and I point out the base of the layers to give the hair lift and volume, creating big hair.”

Goddess Braids

“Goddess Braids are going to be everywhere this fall!” Hawkins says. “Goddess braids, sometimes called Bohemian braids, are normal box braids but a little thicker. The main difference in this iteration is feeding through long curly strands that cascade against the braid. Think Ariel but on land. Zoë Kravitz and Janelle Monáe have been killing it with their goddess braids.”

This is the perfect protective style for anyone who’s looking to give their hair a break from styling and heat or anyone who wants to feel like an earthy goddess. Hawkins recommends styling and maintaining your goddess braids the same way you would any box braids. “If your fed-out long curls begin to get a little dry, add some Dove Hair Therapy Brilliant Gloss and Repair Serum to bring them back to life,” he says.

Textured Lob

The lob is getting new life this fall. “This is a very trendy haircut that has gained popularity for its ability to add movement and dimension to medium-length hair,” Soshyn says. “It offers a fresh and youthful look. This haircut suits most face shapes but particularly those with square and round faces.” To style this look, apply a sea salt spray to damp hair and scrunch it.

Chin-Skimming Bob

“The chin-skimming bob is the bob of the fall,” Hawkins says. “Unlike lobs or shoulder-hitting cuts of the past, this bob is unapologetically a bob. This is the kind of haircut that, if done right, can take you from cute to drop-dead gorgeous. This style can work on all lengths and textures, whether your hair is bone straight or very curly or coily. It’s all about getting that blunt, jaw-skimming chop.”

Hawkins points to Elizabeth Olsen and Rachel Zegler for chic examples of this cut. Whether your hair is curly or straight, everyone wants to shine. “Again, my holy-grail product for the fall is my Brilliant Gloss and Repair Serum,” he says “The shine and gloss that this product creates will make any bob stand out.”

Long Layers and Face-Framing Highlights

Give long locks a fall 2023 update with this style. “This is a timeless and versatile option that has gained popularity for its ability to add depth and dimension to long hair,” Soshyn says. “It offers a natural and sun-kissed look. This haircut suits those with long hair and various types of face shapes, especially oval or round faces. To style this look, apply a heat-protectant to damp hair and blow-dry with a large round brush to create volume. Use a curling iron to add loose waves for a romantic look. Finish with a light-hold hair spray to set the style.”

Wide Curtain Bangs

Think of wide bangs as a less wispy version of a curtain bang. “Bangs are longer and wider on the face for the fall,” Pipino says. “This means they are not so curved around the face but have more of a geometric angle to them and with a lot of gradation and slight layering. This creates a much stronger eye, and it can take much more mascara and eyeliner to complement the wider bangs.”

Blunt Bob With Curtain Bangs

That being said, traditional curtain bangs aren’t going anywhere. “This a versatile and chic haircut that has gained popularity for its ability to frame the face and add softness,” Soshyn says. “It offers a modern twist to the classic bob haircut. This haircut suits most face shapes, but particularly complements those with oval- or heart-shaped faces.” To style, apply mousse to damp hair and blow-dry with a round brush for a smooth finish. You can use a flat iron or curling iron to create slight waves for added texture. Finish with hair spray for a lived-in look.

The Hush Cut

The “hush cut” is a trend that originally started in Korea, and it’s all about bangs and layers. It’s ideal for those who have naturally straight or slightly wavy hair (or those who style their hair this way). With the hush cut, the weight of the hair is primarily on the top of the head, which allows for more movement throughout the mid-length and ends.